Autumn Campaign 2026

Leistungsbeschreibung

As part of the 2026 fall campaign, an AI-generated hero video on the theme of “Fall

Vacations with the Family in Germany” will be developed and used as a central cam

paign element. The video showcases Germany as a diverse and family-friendly desti

nation for active cultural, nature, and leisure experiences, while incorporating content

from the DZT and German partners. In addition, channel-specific video and image as

sets, as well as partner-related spin-offs, are produced. These are distributed across

various channels, such as Meta (Facebook and Instagram), out-of-home (OOH) adver

tising, and banner ads, to achieve broad reach and awareness among the target audi

ence of Danish families with children.

Services:

- Creative concept and storyline development for hero video and spin-offs

- Production of video assets (hero + cut-downs + AI-generated variants)

- Integration of partner content (visual and/or narrative)

- Post-production including format adaptations for different channels

- Media distribution on Meta (paid social), banner advertising and OOH

- Campaign management and optimization

- Performance evaluation and reporting

Please see detailed description in the Bid Form.

Zuschlag / Ergebnis

Ein verifizierbares Zuschlagsergebnis liegt uns noch nicht vor.